YouTube Partner Program creators keep 55% of ad revenue from long-form videos (45% of the Shorts creator pool). RPM varies hugely: finance and technology channels may earn $10–30 per 1,000 views, entertainment channels $1–3.
How to use the YouTube Money Calculator
- Views
- Views per
- RPM (revenue per 1,000 views)
Results update as you type, and every field accepts the units shown in its menu.
How it works
Enter the number of views in a period and your RPM.
Tips
- Use figures for the same period (a month, a quarter or a year) for every input so ratios compare like with like.
- Track the metric over time – the trend usually tells you more than a single value.
- Compare your result with industry benchmarks, which vary a lot between sectors.
- Treat the result as a starting point for a decision, then check the assumptions behind each input.
Common mistakes to avoid
- Mixing monthly and yearly numbers in the same calculation.
- Using revenue where the formula needs profit (or the other way round).
- Forgetting hidden costs such as taxes, fees, overheads or your own time.
Inputs explained
| Field | What to enter |
|---|---|
| Views | A number |
| Views per | Choose one: Day, Week, Month, Year |
| RPM (revenue per 1,000 views) | Amount in your currency |
What each result means
- Your revenue for the period = [Views]×[RPM (revenue per 1,000 views)]÷1000
- Gross ad revenue (before YouTube’s share) = [Your revenue for the period]÷0.55
- Per day = [Your revenue for the period]÷[Views per]
- Per month = [Your revenue for the period]÷[Views per]×30.44
- Per year = [Your revenue for the period]÷[Views per]×365.25
Example values
How the main result changes when Views changes and everything else stays at the example values above:
| Views | Your revenue for the period |
|---|---|
| 125,000 | 500 |
| 187,500 | 750 |
| 250,000 | 1,000 |
| 312,500 | 1,250 |
| 375,000 | 1,500 |
| 500,000 | 2,000 |
Formula
Creator revenue = views × RPM ÷ 1,000Gross ad revenue (advertiser spend) ≈ creator revenue ÷ 0.55RPM is revenue per 1,000 views after YouTube's 45% shareWorked example
Inputs — Views: 250,000; Views per: Month; RPM (revenue per 1,000 views): $4.
Results — Your revenue for the period = $1,000.00; Gross ad revenue (before YouTube's share) = $1,818.18; Per day = $32.85; Per month = $1,000.00; Per year = $11,999.01.
Frequently asked questions
How much does YouTube pay per 1,000 views?
Your RPM – often $1–10, depending on niche and audience.
What share do YouTubers get?
55% of ad revenue on long-form videos.
What is the difference between RPM and CPM?
CPM is what advertisers pay per 1,000 ad impressions; RPM is your revenue per 1,000 views after YouTube's share.
What formula does the YouTube Money Calculator use?
Creator revenue = views × RPM ÷ 1,000.